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New Video Showreel

I’ve finally got round to doing something I’ve been meaning to do for quite some time – namely, produce a polished video showreel of some of my previous work. I’ve got video content on this site already, but this is the first montage compilation that I’ve produced. Well, I say ‘I’ve’ produced – I knew…

Why Maude In Accounts Should Stick To Her Own Job

At times, I just don’t understand some people. On the odd occasion, a client or prospect will come to me enquiring about having a voiceover recorded for a video they’re producing. [And by the way, more often than not, these videos aren’t exactly bargain bucket basement prices; we’re talking thousands of pounds worth of production.]…

What Is Your USP?

This morning I was at a business networking meeting, and the guest speaker owned a marketing company. The talk revolved around a few areas, one of which was the age-old topic of what is your USP (Unique Selling Point for the uninitiated)? And how by narrowing down what type of business you target, how in…