In this very entertaining TED video from Kevin Allocca, ‘Trends Manager’ at YouTube, he sheds some light on what makes videos go viral, and the impact they can have. Some excellent and very interesting points!
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Puss In Boots, Old Spice And Good Marketing
I stumbled across this video on YouTube the other day; a trailer for the film Puss In Boots (a spin-off from Shrek), but it’s done in a rather unusual way; it’s an homage to the now-famous Old Spice ads. You know the ones – if I say “I’m on a horse” you’ll know exactly what…