Thinking Outside The Box – Unusual Percussion In Looper

I stumbled across this today on YouTube; a video in which composer Nathan Johnson talks about scoring for the movie Looper, and how rather than start the process with a melody and work around it, he actually started with percussion. And not just any type of percussion – he really thinks outside the box (or,…

A Man’s World For Movie Trailers

A few days ago, BBC News online released a video article talking about the world of movie trailer voiceovers, and how it’s a field dominated by men. And it is. For so many years, the typical ultra-deep gravelly tones such as the late great Don LaFontaine adorned pretty much every major Hollywood movie trailer going!…

Puss In Boots, Old Spice And Good Marketing

I stumbled across this video on YouTube the other day; a trailer for the film Puss In Boots (a spin-off from Shrek), but it’s done in a rather unusual way; it’s an homage to the now-famous Old Spice ads. You know the ones – if I say “I’m on a horse” you’ll know exactly what…