This morning I was at a business networking meeting, and the guest speaker owned a marketing company. The talk revolved around a few areas, one of which was the age-old topic of what is your USP (Unique Selling Point for the uninitiated)? And how by narrowing down what type of business you target, how in…
Business
Record Numbers For Our Birmingham Business Networking Group
It’s been sad and sickening to see the events unfold in London and indeed Birmingham on Monday and last night, amongst even more cities across the UK, of nothing but mindless violence, thuggery and opportunistic looting. Being a Brummie born and bred, I’ve not personally witnessed scenes like this for a long long time, if…
Theo Paphitis, Marketing & Me
Episode 12 of our Small Biz Live podcast series is released into the wild! The title of this week’s episode: “Theo Paphitis Boosted My Marketing, Is Klout Valid At All? And How To Win New Business Without Business Networking” PLAY EPISODE In this 12th episode, I reveal how Theo Paphitis from Dragon’s Den helped boost…
Mailchimp Just Made Life A Little Easier
I’m a big advocate of Mailchimp for e-newsletter production and distribution, their ‘free for life’ package for light users such as myself really is fantastic. I noticed a tweet from them today to say that they’ve just released a new piece of software to allow easier list-adding from the Mac’s native address book – ‘Chimport‘….
Theo Paphitis Just Gave Me Some Free Publicity
My phone was bonging like crazy last night… The reason? I won Theo Paphitis’ (from BBC’s Dragon’s Den) “Small Business Sunday” competition. For the uninitiated, you essentially tweet him your pitch/opener, and he retweets his favourite 6. And luckily, last night, out of the thousands that participate weekly, I was one of them! So I’ve…
I’ve Become A Mobile Phone Hacker
Well, not quite – what I did was legal and legitimate! This morning I have been voicing some new voicemail greetings for a client of mine, one of which I recorded in my studio and emailed over, the other 3 were for the company’s various mobile phones. For me to do this quickly and easily,…
OK – So Google+ Has Taken Over My Life
I’ve now been on Google+ for about a week. When I first saw it, it was nice – something to have a play around with when I’m not on Twitter. 7 days later – It’s growing on me like a raging infection. (In a good way).
Google+ – Facebook Killer? And Gamification In Business
These are just some of the topics we talk about on Episode 10 of Small Biz Live. This time round we have another guest on the show, Matt Purser from Edgeward, who we get the lowdown from about Google+ and gamification in business, and for a start, what that even means! To listen on the…
Blackberry Playbook and It’s Place In The Market
In Small Biz Live Episode 9, we’re talking to Rob Williams from Carphone Company, looking at the Blackberry Playbook and where it fits within the market, especially given RIM’s recent troubles. Will it be their profit saviour? We also talk about it’s competitors including the iPad 2 and it’s other counterparts, Google’s own Android tablets….
Am I Understanding You Correctly? Is That In English?
It’s the same in most businesses; you get presented with a piece inviting a quote/audition/tender/bid, and when you see how much they want for the price they’re willing to pay, it does beggar belief. Recently, on a voiceover directory/audition site, I was presented with a job offer that ‘matched my profile’ as they tend to…