My phone was bonging like crazy last night… The reason? I won Theo Paphitis’ (from BBC’s Dragon’s Den) “Small Business Sunday” competition. For the uninitiated, you essentially tweet him your pitch/opener, and he retweets his favourite 6. And luckily, last night, out of the thousands that participate weekly, I was one of them! So I’ve…
small business
Tactile Marketing, Death Of The Business Card, and the Perceived Value of Digital Products
Small Biz Live episode 4 has been released, and this week we’re talking about tactile marketing, the importance of having tangible marketing literature, including good quality business cards. Also, talking about what many people claim ‘is the business card dead’? Plus, do digital products have the same perceived value as physical products in this modern…
Small Biz Live – New Business Radio Show
Small Biz Live is a new business radio show that I host with two of my colleagues, Neil Humphrey, a design and branding consultant, and Luke Carthy, a marketing consultant. The aim with this series is to discuss topics that relate to each of our respective fields, but also to contain lots of good general…