The Power Of Choice – Why Less is More, & The State Of UK Customer Service

The Small Biz Live episode 6 has gone live, talking about the power of choice, why less choice generates more sales. We also have a special guest in the form of Danny Slevin from Objective Eye, a competitor-research company, (for the uninitiated, it’s also known as ‘mystery shopping’), who we will be talking to about the state of customer service in the UK. Why are some retailers amazing at customer service, and some hideously awful?!

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